About Us

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Curated Places

Hidden Japan Gems focuses on quiet towns, rural landscapes, and everyday places that rarely appear in guidebooks.
Each destination is personally visited, observed, and selected for its atmosphere rather than popularity.

Slow Travel Perspective

This project is built around slow travel — staying longer, walking more, and paying attention to daily life.
Instead of rushing between landmarks, I explore how people actually live, eat, and move through each place.

One-Person Project

Hidden Japan Gems is independently run by a single creator based in Japan.
Every article, photo, and recommendation is created from firsthand experience, without sponsorship-driven rankings.

Why Hidden Japan Gems Exists

Hidden Japan Gems is a personal travel project run by Nobu.

This site was created to share the quieter side of Japan — small towns,
local neighborhoods, everyday landscapes, and moments that most travelers never see.

Rather than chasing famous landmarks, I focus on slow travel,
local culture, and places that feel real and lived-in.

Everything you see here is researched, written, and curated by me,
based on real visits, personal experience, and careful research.

Our Team

Who We Are

Nobu – Founder & Editor

Hi, I’m Nobu.

Hidden Japan Gems is a solo project that I run independently.
I research, write, photograph, and update everything on this site myself.

My goal is simple:
to help travelers discover a deeper, quieter, and more meaningful side of Japan.

If you have questions, suggestions, or collaboration ideas,
feel free to contact me by email.

Email: hiddenjapangems.1994@gmail.com

SOME INSIGHTS

Our Mission & Vision

Our Mission

My mission is to introduce a quieter, more meaningful side of Japan.

Hidden Japan Gems focuses on small towns, local neighborhoods,
and everyday scenes that are often overlooked by guidebooks.

I want to help travelers slow down, travel with respect,
and experience Japan beyond the typical tourist routes.

Our Vision

I believe travel should be personal, thoughtful, and grounded in local life.

This site aims to become a trusted resource for travelers who want
authentic experiences, honest information, and carefully researched guides.

Hidden Japan Gems is built for people who value quality over quantity
and depth over popularity.

Our Partners

Trusted services we personally use and recommend for traveling in Japan.

How We Support Your Journey

Hidden Japan Gems is independently run and carefully curated.

To keep this site free and sustainable, we partner with a small number
of trusted travel services such as hotels, transportation, and local
experiences.

When you book through our links, it helps support this project —
at no extra cost to you.